ORAL CARE · HYDROXYAPATITE
You’ve decided on hydroxyapatite. Now pick the toothpaste you’ll still be using in a year.
Hydroxyapatite is the right choice. It’s the mineral your teeth are made of.
But two things decide whether a hydroxyapatite toothpaste does anything for you: what’s working alongside it, and whether you enjoy using it enough to brush with it twice a day for years. You need both, in the same tube.
Five things to check before you buy a hydroxyapatite toothpaste
Hydroxyapatite on the front of the tube is where you start. Turn it over and look for the rest.
Hydroxyapatite, to put mineral back into your teeth.
Xylitol, to reduce the acid that takes the mineral out.
Paraprobiotics, to look after the bacteria your mouth needs.
A foaming agent that isn’t SLS, so it lathers without stinging.
A proper mint flavour, so you actually want to brush with it.
WHY IT MATTERS
The right ingredients only work in a toothpaste you’ll keep using
Whatever is in a toothpaste only does anything while it’s on your teeth. So it has to be there twice a day, every day, for years. That’s where a toothpaste can let you down, in one of two ways.
Some get the experience right and the ingredients wrong. Most mainstream toothpaste foams well and tastes great, because it’s made with SLS, the detergent linked to mouth ulcers. And it’s built to kill bacteria, including the ones your mouth needs.
Others get the ingredients right and the experience wrong. A lot of natural toothpaste takes the SLS out and puts no proper foaming agent back.
Without one, the flavour never spreads round your mouth and there’s no lather, so it tastes flat and your mouth doesn’t feel clean. It ends up in a drawer.
The ingredients
Hydroxyapatite and xylitol in both. Paraprobiotics in Balancing at night.
The experience
A proper mint taste and lather, without SLS.
Either way, you lose. The first one does its job with ingredients you’d rather not use twice a day. The second one has the right ingredients and stops getting used because it feels weird.
What you want is both halves in one tube: the ingredients that do the work, and a brush you enjoy enough to keep doing.
WHERE IT STARTS
Eēsē Balancing Toothpaste combines the formula and the experience
Eēsē Balancing Toothpaste is a complete daily toothpaste for gum and breath care. It combines hydroxyapatite and xylitol with paraprobiotics in an SLS-free formula.
For best results, use Balancing Toothpaste alongside our Remineralising Toothpaste. Remineralising contains hydroxyapatite for enamel care before the day’s food and drink.
Use Remineralising in the morning and Balancing at night for microbiome-friendly care while you sleep.
The formula
✓ Eēsē Remineralising Toothpaste puts the mineral back. Both toothpastes contain hydroxyapatite, the mineral your teeth are made of. Brushing settles it onto your teeth, into the places acid has stripped.
✓ Xylitol works alongside the mineral in both toothpastes. The bacteria on your teeth that make acid can’t use it. They take it in but are unable to digest it, so nothing comes out.
✓ Paraprobiotics support your oral microbiome at night. Balancing Toothpaste contains the Paraprobiotic Complex, made from heat-treated Lactobacillus. Nothing in the tube is alive.
The experience
✓ A proper lather, without SLS. The foaming agent is sodium lauroyl sarcosinate, a gentler one derived from an amino acid. It foams like toothpaste should and doesn’t sting.
✓ Mint you’ll want to come back to. Peppermint and wild mint, a little lemon and thyme, and a natural menthol finish, carried round your mouth by the foam.
✓ Two tubes, one daily routine. Remineralising in the morning. Balancing at night. You squeeze, brush and spit.
Morning · Remineralising
Eēsē Remineralising Toothpaste puts the mineral back. Hydroxyapatite supports enamel as you start the day.
Night · Balancing
Hydroxyapatite puts mineral back again. The evening formula adds the Paraprobiotic Complex to support your oral microbiome.
Your single toothpaste · one tube

Balancing Toothpaste
One 75 ml daily toothpaste with hydroxyapatite, xylitol and paraprobiotics. For gum and breath care.
£9.90 £12.90
Save £3.00
Get Balancing · £9.90Morning & night · two tubes

Day & Night Routine
Two 75 ml toothpastes. Remineralising for the morning, Balancing for the night. Hydroxyapatite in both; paraprobiotics in Balancing.
£18.90 £25.80
Save £6.90
Get the pair · £18.90It’s natural, it’s vegan, and every ingredient is printed on the tube. There’s no fluoride, no SLS, no titanium dioxide, no parabens, no artificial colours or sweeteners, no peroxide and no alcohol in it.
Brush with Remineralising in the morning and Balancing at night. Spend two minutes each time, then spit and don’t rinse. The thin film you leave behind keeps the hydroxyapatite working on your teeth.
See the offer ↓THE EVIDENCE
Hydroxyapatite came out ahead of fluoride toothpaste on sensitivity
less sensitivity than fluoride toothpaste, pooled across clinical trials
Researchers pooled 22 clinical trials on hydroxyapatite and sensitivity. Against a toothpaste with nothing active in it, hydroxyapatite reduced sensitivity by 39.5%. Against fluoride toothpaste, it still came out 23% ahead.
On decay, it matches fluoride. In an 18-month trial of 194 adults, a 10% hydroxyapatite toothpaste performed just as well as a 1,450 ppm fluoride one. 89.3% of the hydroxyapatite group finished with no new decay, against 87.4% on fluoride.
And it comes without fluoride’s dosing rules. Fluoride toothpaste comes with instructions for children, because swallowing too much fluoride while adult teeth are still forming can mark them for life. Hydroxyapatite is what your teeth are already made of.
WHAT TO EXPECT
How it feels now, and what changes later
1 · From the first brush
A proper lather, a clean mint finish, and no stripped feeling when you spit.
✓ It foams.
✓ Your mouth feels clean afterwards.
2 · Weeks four to eight
The hydroxyapatite has built up on your teeth, and cold and sweet twinges start to ease.
✓ Cold water at the sink.
✓ A sweet drink without the twinge.
3 · A year from now
You’re still brushing with it twice a day, because you like it. That’s the whole point of picking one you enjoy.
Your welcome offers
Choose one toothpaste, or the morning-and-night pair
Your single toothpaste · one tube

Balancing Toothpaste
One 75 ml daily toothpaste with hydroxyapatite, xylitol and paraprobiotics. For gum and breath care.
£9.90 £12.90
Save £3.00
Get Balancing · £9.90Morning & night · two tubes

Day & Night Routine
Two 75 ml toothpastes. Remineralising for the morning, Balancing for the night. Hydroxyapatite in both; paraprobiotics in Balancing.
£18.90 £25.80
Save £6.90
Get the pair · £18.90Fourteen-day returns on unopened products
Eēsē offers fourteen-day returns on unopened products. Send them back within fourteen days of delivery.
What people ask before buying
What does hydroxyapatite+ mean?
Hydroxyapatite works alongside xylitol and, in the evening Balancing Toothpaste, the Paraprobiotic Complex. The formulas also foam and taste like toothpaste should.
How is it different from other hydroxyapatite toothpastes?
Check the back of a tube against the five things at the top. The evening Balancing Toothpaste has all five. Both formulas contain hydroxyapatite and xylitol.
Is there anything alive in it?
No. The Paraprobiotic Complex is made from inactivated Lactobacillus. You get the microbiome support in a formula that’s stable on the shelf.
How do I use the pair?
Remineralising Toothpaste in the morning, Balancing Toothpaste at night. Brush for two minutes each time, then spit and don’t rinse.
Is it vegan?
Yes. None of the ingredients are animal-derived, and it has never been tested on animals.
Can children use it?
Yes. There’s no fluoride in it to worry about swallowing.
The formula and the experience, every morning and night
Fourteen-day returns on unopened products.
See the welcome offers ↓
